Skip to main content

How a Book Cover Illustration Can Market While Conveying Author’s Vision

Top portion of a woman's face, the left side rotting.
Photo Credit: Pixabay.com


Daylight savings started last Sunday in my area and it took me nearly all week to adjust to the change in my sleep schedule. On top of that, I returned to a seasonal day job and so had to adjust to my new sleep schedule for that! It was a big pain in the ass since one night I did not sleep a single blink. So, every day last week I ended up having to go to bed earlier than usual just to catch up on missed rest. A couple of those days I went to bed before the sun was down! So you can say I was a semi-vampire those days. Because of that weird sleep schedule, I hardly got any writing done and much less book cover art for “Circa Sixty Years Dead”. In fact, I didn't get any of the book cover illustration done. So I'll have to further delay the cover reveal by another two weeks. I apologise. But my daylight savings insomnia isn’t the only reason for the further delay. You’ll be glad to know that the other reason is that I’m using one of you readers’ suggestions that I asked for two posts ago. To this particular reader (who I won’t name because I didn’t get his permission to) and all of you who commented on my concept sketch whether in words or Facebook Likes and such, I thank you all greatly.

The reader's suggestion was that the skull behind the statue's face and the mask breaking off from it in the sketch was cliché. The skull was actually supposed to be a rotting corpse’s face overall, but it still came too close to a death's head which is one of the oldest images on horror book covers. So I'm going to make the face within the statue reflect more of that of a rotting corpse's than of a skull. Yet, I will leave a few skeletal features in the face so people will better recognise it as a zombie-like figure.

Sketch of a giant Hindu statue with a skull-like face.
I will make the skull's face resemble more of a rotting corpse's. 
Photo Credit: the blogger


In making a decision such as this, I have to weigh my use of marketing against my use of artistic aesthetics. While I’m definitely for marketing strategies that sell books, I also believe that the graphics and packaging are part of the art of the book itself. This is particularly so if the author is serving both as designer and illustrator. Although I'm mostly the second of these two (I'm using a template for the design part), I feel I need to reflect the unique vision of the story in the book cover illustration as much as possible.

Often marketing requires use of the latest trends, some that get old really fast regardless of popularity (thanks a lot to mainstream commercial media). That’s the case with zombies. But zombies are a much newer popular icon than the death’s head. While using these over-rated trends may be necessary for selling a book, a self-publishing author should convey his/her unique vision in as much of the book as possible including its packaging (digital or print). After all, many indie authors go the self-publishing route because their work is too unique for traditional publishers who, because of that, often turn it down.

So what will I do about the breaking mask? I thought that over heavily but decided that to get rid of it would take away the illustration’s conveyance of the story’s basic theme. That theme is liberation of self.

I want to thank the reader again who suggested those specific changes. While I can't make them too much, I can make them enough to modify the illustration so it will come as close to a new idea as possible. Again, it's all about balancing marketing strategy with artistic creation in which both are needed, especially the second. Artistic creation is why we're writers to begin with.

Until next time . . .

Comments

Popular posts from this blog

Book-To-Movie: ‘The Andromeda Strain’

Credit: Pixabay.com To find out how you can read this post without ads, visit my Patreon page !   It’s time for our monthly Book-To-Movie ! For those of you who are just tuning into this blog, a Book-To-Movie is when we review a work of prose fiction and its movie adaptation. Today we are reviewing another book and film relevant to today’s pandemic: Michael Crichton’s novel, “The Andromeda Strain” and its 1971 movie adaptation. Crichton  is the writer of suspenseful science fiction, what would commonly be called today, science fiction thriller. “The Andromeda Strain” is exactly that. However, as good as this novel is, the suspense in the movie adaptation plays out better.  The Book In “The Andromeda Strain”, published in 1969, a NASA satellite returns to Earth carrying an alien virus. It lands in a small Arizona town by the name of Piedmont where the virus infects and kills everyone except an old man and an infant. A team of four scientists go to a top secret lab in Nevad...

Book-To-Movie: ‘The Lawnmower Man’

Credit: Pixabay Warning: This review may contain spoilers. In past Book-To-Movies, we’ve reviewed several movie adaptations of books and short stories by famous science fiction and horror authors. All those films have stuck to the plot of the original work to at least some recognizable degree. But this week’s Book-To-Movie will be the first to review a film that does a poor job of staying faithful to the original plot. The film is 1992’s “The Lawnmower Man” which is based on Stephen King’s short story of the same name. Even so, the movie is a really good one. So then what’s the problem? The problem is that it’s hardly an adaptation and so more its own story simply with the title of King’s short work slapped onto it.  ‘The Lawnmower Man’: The Short Story Stephen King’s “The Lawnmower Man” originally appeared in “Cavalier” magazine in 1975 and was then collected into his book of short fiction, “Night Shift” the following year. The story’s protagonist is a middle-aged husband and dad ...

4 Space Opera Books That’s Heroes Will Remind You of Han Solo

Credit: Pixabay.com No doubt that there’s been some big Star Wars news this week! Friday was the 41st anniversary of the first Star Wars movie, A New Hope , and so the birthday of the entire franchise. The day before, Solo: A Star Wars Story released in theatres. I haven’t seen this new Star Wars film yet but plan to tomorrow. But in celebration of the new movie I thought it would be neat to list four of my favourite space opera books that’s central characters share the same swashbuckling, rogue archetype as the Han Solo character does. Han Solo’s archetype, or primal character-type, combines traits of the cowboy, the pirate and the wandering adventurer. Characters who have these traits are often loners of a sort, are daring and don’t let the law stop them from doing what they feel they have to. Often the legal system that they defy is one that is set up by a corrupt establishment and, in the case of space operas, that establishment is often an empire. Even tho...